Safe cycling TV advertising ? Good or bad idea?

We all remember the advert. A child is being filmed by his friend on a camera phone playing around. As he crosses the street he doesn?t look left and a car runs him over. The advert still sends shivers up my spine. Some will claim the advert is a good and dramatic way to get [...]

Source: http://www.londoncyclist.co.uk/secure/cycling-safety-tv-advertising-good-or-bad-idea/

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